Last Updated: 19/08/2024

1. Introduction

Welcome to PetPal (“we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website www.petpal.ie (the “Site”), use our services, or purchase pet products from our online store.

PetPal is operated by CircleLab, a company registered in Ireland. We are committed to protecting your personal data and complying with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

2. Information We Collect

We may collect the following types of information:

2.1 Personal Information You Provide:

• Name
• Email address
• Phone number
• Postal address
• Pet information (e.g., name, breed, age)
• Payment information (processed securely through our payment providers)
• Order history and preferences
• Product reviews and feedback

2.2 Information Automatically Collected:

• IP address
• Browser type and version
• Operating system
• Referring website
• Pages of our Site that you visit
• Time and date of your visit
• Time spent on those pages
• Products viewed or searched for
• Shopping cart additions and removals

2.3 Cookies and Similar Technologies:

We use cookies and similar tracking technologies to collect information about your browsing activities and shopping preferences. You can manage your cookie preferences through your browser settings. For more information, please see our Cookie Policy [link to your Cookie Policy].

3. How We Use Your Information

We use your personal information for the following purposes:

• To provide and maintain our services
• To process and fulfill your orders for pet products
• To manage your account and provide customer support
• To communicate with you about your account, orders, or inquiries
• To send you marketing communications about our products and offers (with your consent)
• To improve our Site, products, and services
• To personalize your shopping experience
• To process product reviews and feedback
• To analyze usage of our Site and shopping patterns
• To detect, prevent, and address technical issues or fraudulent transactions
• To comply with legal obligations

4. Legal Basis for Processing

We process your personal data based on the following legal grounds:

• Consent: Where you have given clear consent for us to process your personal data for a specific purpose.
• Contract: Where processing is necessary for the performance of a contract to which you are a party (e.g., to fulfill your order) or to take steps at your request before entering into a contract.
• Legal obligation: Where processing is necessary for compliance with a legal obligation to which we are subject.
• Legitimate interests: Where processing is necessary for the purposes of the legitimate interests pursued by us or a third party, except where such interests are overridden by your interests or fundamental rights and freedoms.

5. Data Sharing and Disclosure

We may share your personal information with:

• Service providers who assist us in operating our business (e.g., payment processors, shipping companies, cloud storage providers)
• Law enforcement or other governmental agencies, as required by applicable laws
• Third parties in connection with a business transition (e.g., merger or acquisition)

We do not sell your personal information to third parties.

6. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. For example, we may retain your order history to comply with tax laws or to provide better product recommendations.

7. Your Data Protection Rights

Under the GDPR, you have the following rights:

• Right to access your personal data
• Right to rectify inaccurate personal data
• Right to erase your personal data
• Right to restrict processing of your personal data
• Right to data portability
• Right to object to processing of your personal data
• Right to withdraw consent at any time

To exercise these rights, please contact us using the information provided in the “Contact Us” section below.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized or unlawful processing, accidental loss, destruction, or damage. This includes secure payment processing and encrypted data transmission.

9. International Data Transfers

We may transfer your personal data to countries outside the European Economic Area (EEA) for the purposes of order fulfillment or data storage. When we do so, we ensure that appropriate safeguards are in place to protect your data, such as Standard Contractual Clauses approved by the European Commission.

10. Children’s Privacy

Our Site is not intended for children under the age of 16. We do not knowingly collect personal data from children under 16. If you are a parent or guardian and believe that your child has provided us with personal data, please contact us.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the “Last Updated” date.

12. Contact Us

If you have any questions about this Privacy Policy, our data practices, or if you wish to exercise your data protection rights, please contact us:

• By email: hello@petpal.ie
• By mail: CircleLab,23 Rathgar Ave, Ireland

13. Data Protection Authority

You have the right to lodge a complaint with a supervisory authority. In Ireland, this is the Data Protection Commission (https://www.dataprotection.ie/).